Hasselblad X2D II: the luxury sports car of medium format cameras

A camera sits on smooth surface with small splashes of water surrounding it.

We've spent most of the year talking about gadgets getting more expensive. Thanks to US tariffs, prices are rising every few months, and even small upgrades have come with big price hikes. So I was pleasantly surprised to find out that the new Hasselblad X2D 100C II will actually be cheaper than its predecessor, coming in at "just" $7,400 for the body.

Don't get me wrong. It's far from cheap. But Hasselblad is trying to get this camera in the hands of a wider audience. I've been looking at my account balance ever since I started this review, trying to figure out if I can justify buying one for myself. I probably can't - but not because I d …

Read the full story at The Verge.

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