Amazon has announced that its generative AI-powered digital assistant Alexa Plus is now available to all Prime members in the US via any Alexa-enabled device, Alexa.com, and the Alexa mobile app. If you don't have Prime, you can access the assistant on a new free tier on the web and app, or pay $20 a month for unlimited access to Alexa Plus, without Prime. Alexa Plus initially launched in March 2025 in an Early Access program and, over the last year, has slowly expanded to tens of millions of users, Daniel Rausch, vice president of Alexa and Echo, told The Verge in an interview. Now, the smarter, more conversational assistant is moving o … Read the full story at The Verge. from The Verge https://ift.tt/tFc7k6S
Claude plans to run one ad before the Super Bowl, and another during it. | Screenshot: Claude ad Anthropic has announced that it won't be bringing ads to its AI chatbot Claude, in sharp contrast to confirmed plans from OpenAI to allow advertising in ChatGPT. To hammer the point home further, the company is releasing a Super Bowl commercial that makes fun of unnamed rivals adding adverts to their AI. "We want Claude to act unambiguously in our users' interests," the company says in a new blog post . "So we've made a choice: Claude will remain ad-free. Our users won't see 'sponsored' links adjacent to their conversations with Claude; nor will Claude's responses be influenced by advertisers or include third-party product placements our use … Read the full story at The Verge. from The Verge https://ift.tt/CImfwup