GoodRx launches digital ‘medicine cabinet’ that rewards people for taking their meds

Person looking at pill bottle and iPhone showing new GoodRx app with Medication Cabinet — *The Medicine Cabinet feature aims to tackle more than forgetfulness when it comes to medication adherence.* | Image: GoodRx

There’s no shortage of apps designed to remind people to take their medications. But GoodRx, an online pharmacy and telehealth app, is trying to take it a step further by launching a digital “medicine cabinet.” The idea is to create a one-stop shop that allows people to check price comparisons, get reminders and refills, and even earn financial rewards for taking their meds.

The name of the game is to improve medication adherence — or how well you follow your doctor’s orders when it comes to treatment. That includes things like regularly taking antidepressants, antibiotics, or statins to reduce cholesterol, etc. To get the best results, the pharmaceutical journal US Pharmacist says you need an adherence rate of around 80 percent. You...

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