Apple is already using its chatbot for internal work

Illustration: The Verge

Apple is using an internal chatbot to help its employees “prototype future features, summarize text and answer questions based on data it has been trained with,” says Bloomberg’s Mark Gurman in Power On today.

Apple hasn’t been sure what it wants to do with its Apple GPT chatbot project on the customer-facing side yet, but Gurman’s report shed some light on at least its internal chatbot uses. According to the newsletter, Apple is looking at ways to expand the use of generative AI within its organization, with one possibility being giving the tool to its AppleCare support staff to better help customers dealing with issues.

That won’t necessarily happen soon, as the chatbot tendency to get things wrong is well-known to Apple and its CEO,...

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