Blue jeans are an iconic staple of just about any wardrobe. But all that denim has a dirty secret: the dye that makes blue jeans so ubiquitous is actually made from fossil fuels and toxic chemicals. For thousands of years, when humans wanted to get a deep blue color, they used natural indigo from Indigofera plants. But in 1897, German chemists started selling a cheaper synthetic version for industrial use. Most pairs of jeans today are dyed with synthetic indigo.
It’s hard to say just how many jeans are made each year, but most estimates are in the billions. To get that blue color, over 70,000 tons of indigo dye are made each year. When the dye (and garment dyes in general) isn’t handled properly, it can end up polluting waterways,...
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