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Apple produced the two top selling phone models in the world last year, the iPhone XR and iPhone 11, according to reports by Counterpoint Research and Omdia. The iPhone 11’s second place position was particularly impressive, given the phone was only on sale for just over three months in 2019. However, there were large disparities regionally, with a Samsung phone winning Europe, and an Oppo holding the top spot in China.
The disparity between the top sellers in North America and Europe is particularly striking. In the former, Apple completely dominated. Each one of the top five selling phones in the region was an iPhone, ranging from the budget iPhone 8 to the premium flagship iPhone 11 Pro Max. That’s not much of a surprise with Apple...
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