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Mattel accidentally linked a porn site on Wicked doll packaging

A screenshot from the movie Wicked that features Galinda (Ariana Grande, left) and Elphaba (Cynthia Erivo, right).
The first part of Wicked, starring Ariana Grande (left) and Cynthia Erivo (right) will arrive in theaters on November 22nd. | Image: Universal Pictures

Barbie producer Mattel has issued an apology after customers spotted its Wicked edition dolls listed an adult website on the packaging. The toy merchandise mistakenly directed customers to the homepage of the Wicked Pictures pornographic movie studio, instead of the correct WickedMovie.com URL.

“We deeply regret this unfortunate error and are taking immediate action to remedy this,” Mattel said in a statement to The Hollywood Reporter. “Parents are advised that the misprinted, incorrect website is not appropriate for children.”

Mattel said that the dolls, which have been released to coincide with Universal’s film adaptation of the Tony Award-winning musical, are “primarily sold in the US” and that the error was a “misprint.” It’s unclear...

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