Skip to main content

X raises Premium Plus subscription pricing by almost 40 percent

Vector collage of the X logo.
The Verge

X has substantially raised the price of its top-tier user subscription in multiple regions to help bolster the platform’s creator payouts. The increase for Premium Plus came into effect on December 21st according to X, raising prices in the US from $16 per month to $22, or from $168 to $229 for annual subscriptions.

Many European countries like France, Germany, and Spain are impacted by a similar increase, taking monthly prices from €16 to €21. Monthly subscribers in Canada (currently paying $20), Australia ($26) and the UK (£16) will also see pricing increased to $26, $35, and £17 respectively. The higher pricing is immediately applicable to new subscribers, with existing users grandfathered into their current rates until January 20th. X’s basic subscription tier remains unaffected.

The pricing changes for US subscribers are the highest increase introduced since Elon Musk purchased the social media platform in 2022. X gave several reasons to justify the price hike, citing that Premium Plus is now completely ad-free — which it described as a “significant enhancement” to the current user experience.

X also references changes made to the X revenue sharing program in October, saying that subscriptions “now more directly fuels” creator payouts to “reward content quality and engagement rather than ad views alone.” Premium Plus subscribers will additionally receive priority user support, access to additional features like X’s Radar trend monitoring tool, and higher limits on the platform’s Grok AI models.



from The Verge - All Posts https://ift.tt/ixKMuqA
Labels:

Comments

Post a Comment

Popular posts from this blog

Pandora Stories lets artists add commentary to their own playlists

Pandora launched Stories today, a tool that lets artists and creators add voice commentary to their own playlists. The Stories feature merges podcasts with music playlists, and is meant for artists to add context to an album, or for podcasters to experiment with new storytelling formats. The feature is part of Pandora AMP, the streaming service’s free Artist Marketing Platform that helps creators promote their work. To kick off the launch, Pandora’s prepared some Stories by artists like John Legend and Daddy Yankee, who tell listeners their personal stories interspersed between their own songs. There’s also a Stories playlist called Love Songs That Aren’t Really Love Songs , which includes commentary on individual songs like a podcast... Continue reading… from The Verge - All Posts https://ift.tt/2Xz1oNc
Post a Comment
Read more

Nomad’s 3-in-1 MagSafe Charger and the Sonos One are down to their best prices

Nomad’s minimalist Base One Max 3-in-1 is on sale for $95. | Image: Nomad Fancy phone chargers are nice, but they’re often too expensive to justify the cost. Nomad’s Base One Max 3-in-1 is one of those rare unicorns that delivers a lot of value for your money, however, thus making it worth the splurge. After all, the device can simultaneously charge a MagSafe-compatible phone, your Apple Watch, and a pair of AirPods (or another Qi-compatible device) — that’s something not even Nomad’s forthcoming Qi2 charger can do. What’s even better is that Nomad is currently selling the hefty, MagSafe-certified charger in both black and silver for its Black Friday price of $95 ($55 off). Designed with metal and glass, Nomad’s minimalist slab will look slick on any desk or bedside table. It’s also powerful, delivering up to... Continue reading… from The Verge - All Posts https://ift.tt/25YJfqR
Post a Comment
Read more

Asus’ foldable laptop goes on sale for $3,499.99

The Asus Zenbook 17 Fold OLED, more or less fully unfolded.  | Photo by Monica Chin / The Verge Asus’ first foray into the world of folding-screen laptops, the Zenbook 17 Fold OLED, is now on sale for $3,499.99, the company has announced . Asus says the laptop is being sold in the US via B&H and Newegg though as of this writing only Newegg seems to have the laptop available for immediate shipping, with B&H listing it as “coming soon.” That aligns with the Q4 target date given to us when we reviewed the laptop in August . At $3,499.99, Zenbook 17 Fold OLED is eye-wateringly expensive, but my colleague Monica Chin points out that it’s the first such device that starts to deliver on the promise of this new form factor. You can either use the laptop with its 17.3-inch 2560 x 1920 screen fully unfolded and paired with a bluetooth keyboard... Continue reading… from The Verge - All Posts https://ift.tt/P4q7sej
Post a Comment
Read more