The Apple Watch Series 10 has returned to its Black Friday sale price

Apple’s 42mm flagship is down to just $329 with various bands. | Photo by Amelia Holowaty Krales / The Verge

Whether or not you subscribe to them, New Year’s resolutions are a capital-T Thing for many people in the US. Thankfully, if your goals for 2025 revolve around health and fitness, the 42mm Apple Watch Series 10 is on sale at Amazon, Walmart, and Best Buy starting at $329 ($70 off), matching its Black Friday low. You can also pick it up in the 46mm sizing at Amazon, Walmart, and Best Buy starting at $359 ($70 off), which remains the best price we’ve seen on the larger model.

While there are certainly better fitness trackers for hardcore athletes, none of them offer the kind of robust third-party support you’ll get with a flagship Apple Watch, nor do they integrate as well with Apple’s larger device ecosystem. The Series 10 is a pretty minor update over the previous model, but it’s still a solid bet for casual athletes, with a terrific wide-angle OLED display, sleep apnea detection, a thinner design, and a larger charging coil that lets you juice it from zero to 80 percent in just 30 minutes.

The more substantial fitness updates come in the form of watchOS 11, Apple’s latest software update for the Apple Watch, which brings a selection of new training features to the midrange wearable. These include the new Training Load feature, an app called Vitals that can contextualize a set of recovery metrics, and the long-overdue ability to pause your Activity Rings (praise be). I wouldn’t say any of them are revolutionary, but if you’re upgrading from an older model or you’ve never owned an Apple Watch before, they’re certainly welcome.

Read our Apple Watch Series 10 review.

More deals, discounts, and ways to save

• Nomad is still running its annual Holiday Hangover Sale, offering you a chance to save 20 percent on select items with coupon code HOLIDAY20. The promo applies to an assortment of Apple Watch bands and mobile accessories, including Nomad’s Traditional Leather Case for the iPhone 16 Pro (now $48), the keychain-friendly ChargeKey (now $20), and the second-gen Stand One charger (now $88). You can even grab a sleek leather case for the latest AirPods Pro for $32, assuming you want something a bit more rustic.
• Anker’s Soundcore Sport X10 earbuds are available from Amazon and Anker (with promo code WS7DV2YU66HE) for $49.99 ($30 off), matching their all-time low. The relatively cheap pair of earbuds offers quite a bit for the money — including powerful bass response, an IPX7 rating for water and sweat resistance, and flexible, wraparound hooks — all of which make them a great pick if you want a pair of wireless workout buds for the new year.
• Looking for an Android-based alternative to the Apple Watch Series 10? The Google Pixel Watch 3 is currently on sale at Amazon, Best Buy, and the Google Store starting at $299.99 ($50 off), which remains its second-best price to date. The handsome third-gen smartwatch is one of the best fitness trackers you can buy thanks to a host of excellent Google integrations and a slew of running features, not to mention a new battery-saver mode that activates when your watch falls below 15 percent. Read our review.

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